meet the founder
Pippa Rutherford
Helping local business owners grow – without the overwhelm
Pippa Rutherford is the founder of Lazuleye, a marketing agency built on one simple belief: small business owners shouldn’t have to wrestle with marketing mysteries on top of everything else they’re managing. Marketing should be straightforward, effective, and far less costly and stressful than it typically is.
Her philosophy is refreshingly simple: every business deserves a marketing strategy that’s built specifically for them, not pulled from some one-size-fits-all playbook. She works alongside her clients as their marketing partner, breaking down the jargon and walking them through each decision so they understand not just what they’re doing, but why it matters for their particular business. Her approach is both creative and data-driven, ensuring measurable results that translate into real business growth.
From her base in Leicestershire, Pippa is particularly passionate about helping local businesses carve out their rightful place in their communities. Because brilliant local businesses shouldn’t be the best-kept secrets in their own town.
Her approach is deliberately friendly and down-to-earth, making marketing a seamless and enjoyable process for her clients.
Your dedicated marketing collective - Team
Lazuleye isn’t just me working alone with a laptop - I work with a carefully chosen team of marketing specialists, each bringing years of experience to complement what we’re building together.
This hybrid model gives you the best of both worlds: the agility and personal attention of a small, founder-led business, combined with the breadth of expertise and collaborative thinking you only get from a team. Together we blend strategy, creativity, and reliable execution to give your business a genuine edge.
We also know marketing can feel like another overwhelming task on an already lengthy to-do list. That’s why we take a tailored approach - developing solutions that align with your goals and genuinely connect with your audience, so you can focus on running your business.
Our services range from digital strategy development to hands-on execution, all designed to drive tangible growth.
At Lazuleye, we’re particularly committed to elevating small businesses in their local markets. We provide premium-quality marketing at sensible prices, helping our clients gain proper visibility, boost engagement, and generate consistent revenue they need to grow with confidence.
We do things a little differently....
Previous experience?
- Strategy? What Strategy?
- Destination goal unclear
- Communication when it suits them
- No transparency
- Eye-watering fees
- Reports that tell you nothing useful
- Endless jargon + buzzwords
- Templates galore
- Completely off-brand
- Limited scope of services
- Projects that drag on forever
The Lazuleye Experience
- Custom sales-driven strategy
- Crystal clear goals from day one
- Regular updates
- Fees designed for all budgets
- We explain everything as we go
- Plain English, no marketing jargon
- Everything made from scratch
- Absolutely on-brand
- Swift project completion
Previous experience?
- Strategy? What Strategy?
- Destination goal unclear
- Communication when it suits them
- No transparency
- Eye-watering fees
- Reports that tell you nothing useful
- Endless jargon + buzzwords
- Templates galore
- Completely off-brand
- Limited scope of services
- Projects that drag on forever
The Lazuleye Experience
- Custom sales-driven strategy
- Crystal clear goals from day one
- Regular updates
- Fees designed for all budgets
- We explain everything as we go
- Plain English, no marketing jargon
- Everything made from scratch
- Absolutely on-brand
- Swift project completion